Kirkus
Copyright © Kirkus Reviews, used with permission.

Industry juggernaut Patterson invents this fanciful origin story for his kid-lit imprint.Jimmy, the adult author-cum-child narrator, believes that kids should write books for other kids. Mixing fantasy with Rand-ian can-do, Jimmy explains "how an ordinary kid like me got his own publishing company." Yard sales, an encouraging librarian who seems calibrated to pander to other encouraging librarians, and eccentric "bazillionaires" help Jimmy turn his dream into an outlandish reality. Despite continually proclaiming the superiority of books "by kids/for kids," Patterson name-drops some 38 other adult-authored titles, with literary references peppered throughout. Multiple Patterson-created characters appear as well, compiled at the end in an easy-to-shop list. For example, Jamie Grimm of I Funny (2013) motivates Jimmy using a clichd disability-inspiration trope, causing Jimmy to muse that Jamie "laughed and cracked jokes when he could've been sad and glum." Black-and-white spot drawings illustrate the mostly white characters and situations. The message to "never, ever, ever give up!" on a dream is perfect for adults parroting that refrain to children without examining how Jimmy's privileges are more instrumental in this imagining than his persistence. This zany romp through venture capitalism and self-promotion self-identifies as a story "that kids will love"but readers will be better served by any of the titles named throughout. (Fiction 7-10) Copyright Kirkus Reviews, used with permission.

School Library Journal
(c) Copyright Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

Gr 5-8-Motivated middle school dreamer Jimmy loves books, reading, and writing. He longs to open the first children's publishing company run by kids, for kids. Jimmy and his friends are constantly met with derision from adults, but they persevere. Patterson and Grabenstein emphasize that dreams can come true if you take action and never give up. Fans and educators alike will appreciate the many kid lit authors and titles mentioned throughout. VERDICT A humorous adventure with a positive message. Readers who enjoy Patterson's "Middle School" and Tommy Greenwald's "Charlie Joe Jackson" series will gravitate toward this novel.-Elizabeth Pelayo, St. Charles East High School, IL © Copyright 2017. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

Horn Book
(c) Copyright The Horn Book, Inc., a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

Middle schooler Jimmy sets out to start his own kid-run publishing company; no matter what adult naysayers throw in his way, he's determined to "make books that make kids want to read more books." Short chapters full of (imaginary) robots and alien invasions, absurd adults, and exuberantly chaotic drawings keep this occasionally didactic fictional origin story of JIMMY (Patterson) Books moving at a swift pace. (c) Copyright 2018. The Horn Book, Inc., a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

Book list
From Booklist, Copyright © American Library Association. Used with permission.

The champion of children's reading shovels autobiographical elements, references to popular middle-grade titles, and shots at dream-disparaging grown-ups into this tale of a boy named Jimmy, who's ambitious to start a book-producing company run by and for kids. With enthusiastic help from Chris Grabbetts and other thinly disguised associates, Jimmy goes about learning the ins and outs of publishing, despite discouragement from parents, teachers, bankers, and even (with one exception) librarians. Writing the stories turns out to be the easiest part of all, as Jimmy is a positive fountain of premises that will be familiar to Patterson fans (Ordinary kids who are genetic mutants with wings? Sounds awesome! You should totally write that up. It'd be a maximum ride!), and manuscripts appear as if by magic. That all the naysayers get their comeuppance at the end is just one of the (young) crowd-pleasing aspects of this self-referential romp, and if it all seems more than a little self-serving, it's such a worthy cause that it's hard to take exception. HIGH-DEMAND BACKSTORY: Patterson and Grabenstein are on their way to cornering the middle-grade market, and this meta peek behind the curtain should be a hit.--Peters, John Copyright 2017 Booklist